The Warning: Proving that Sisterhood Rocks with their Latest Album, ‘Keep Me Fed’
What are the chances that three sisters can sing, headbang like no one’s watching and create killer, hard rock hits?
They must be high, since that’s exactly how The Warning came to be. Together, the Mexico-born trio - Daniela “Dany” (guitar, lead vocals, piano), Paulina “Pau” (drums, vocals, piano) and Alejandra “Ale” Villarreal (bass, piano, backing vocals) - make a band that, at its core, is empowered by the sounds of sisterhood.
Having surpassed over 800,000 monthly Spotify listeners and thousands of miles on the road, what once was a shared childhood dream has become the sister’s reality: a rock band that breaks through the boundaries of modern music.
Today, on June 28th, The Warning released their latest full-length album, Keep Me Fed via LAVA/Republic Records.
If you haven’t already, you can listen to it on Spotify below:
And you can check out the official tracklist on their Instagram, too:
During the leadup to Keep Me Fed, VoiceNoted was invited to a Press Conference led by °1824 to discover exactly how The Warning makes sisterhood rock.
So, we’ve collated the best of the Q&A for fans to learn a little more about the hottest new band:
What’s the meaning behind the title of your newest album, Keep Me Fed?
“Keep Me Fed speaks about this need that we all have to keep being fed - whether it be entertainment through social media, or through everything we consume - and how we participate in the cycle as well, how we feed certain things to our fans and how we feed on what other people do, and how it’s just a never-ending cycle that we’re in.”
How does it feel to experience rock and roll fame at such a young age and how do you pursue music differently now that you’ve been in the industry for a while?
“I feel like we didn’t really realise what was going on when we started out, we were just riding this wave of good fortune. We were receiving a lot of attention that we weren’t used to, [so we] took it step by step and we’re very grateful that we got to do it together.”
“To have had the experience of these past ten years, it really lets us do what we do now in the best way that we possibly can. It really helped us set a foundation for what we wanted to do. […] It’s fantastic [and] a really big blessing.”
As an all-female rock band, how has it been to pursue music in an industry that mostly consists of men?
“It’s part of the experience that we live on a day to day. More than anything, people don’t have high expectations, they really expect a gimmicky thing, and they don’t expect women to step on these stages and play well, So, it’s really our goal to show what we do musically and hopefully that changes people’s minds. Over the years, slowly things have gotten better. Doors are being opened and more opportunities are being given, and to be a part of that change - to open those doors as well - is just an honour that we get to do that with our music.”
How is Keep Me Fed different from the previous work that you’ve put out?
“Very different! We grew a lot in the last two years: we started touring, we got to experience a lot of different things and meet a lot of new people. The last album that we had was a pandemic album, so we had all the time in the world to be creative. This new album is the complete opposite: in between tours, a very chaotic schedule and writing with other people.”
“We put everything that we hadn’t done in our whole careers in a single album and challenged ourselves musically to take that next step. We love what it represents for us - this new era of The Warning and this new sound that we discovered within ourselves.”
How do you think the family aspect of your band affects your creative process and your overall group dynamic?
“It’s very important - it what encapsulates us as a band. The family aspect is so important not only with us as sisters, but within our whole team - everyone that gets added becomes like a big family.”
“It really dictates everything that we do, and we work creatively as sisters. Since we have that openness, trust and comfortability with each other, we can get things done a bit more quickly and go straight to the point.”
Are there any musical influences you have - beyond those from your Mexican culture - that might surprise your audience?
“We have a very big rock culture here in Mexico, but K-Pop is a very big influence on what we do. They have really crazy melodies and they’re always stepping out of the box and exploring new things […] and we’re very inspired by that.
In terms of Rock music, the trio format is the hardest format to pull off. So, do you have any tips for aspiring musicians who want to imitate that?
“Your drummer and bass player have to be soulmates. There’s nowhere to hide any type of mistakes with three people so, honestly, it’s just about rehearsing a lot together in a human way. Rehearse how to connect, groove and listen to each other because anyone can play together, but playing together is different. It’s a team effort.”
How has the relationship and dynamic between the three of you changed since The Warning began?
“It would have been very easy for things to have gone south in our relationship but, at the end of the day, relationships take work and understanding. We’ve really put in the work to grow from this instead of falling apart, especially now that there’s so many things happening all the time. It would be very easy to isolate ourselves, but you actively try to huddle up and make sure that these experiences are being lived together. Ultimately, no one will understand the three of us better than we will.”
Do you have any advice for young girls who want to get into music?
“Confidence in yourself is key. Sometimes we are conditioned to be scared to speak out on things that we know about, but it’s really just about knowing where you are [and having] the openness to learn and to grow. Surround yourself with people who will take care of you, [because] it’s important to have people around you who will push you as parents would do, and also protect you.”
How has growing up in Mexico impacted the music that you make?
“Your childhood affects what you do and how you are as a person, and that’s what directly transfers into our music. We were very fortunate to live in a city where there’s such a big, booming music scene and music around all of the time - in a very passionate way. In music, you feel that warmth and that was always very inviting. To have grown up with that and to be able to put that into our music and share it, of course that has impacted us. You can definitely hear the influence of how we grew up in the way that we write.”
Post Press-Conference, VoiceNoted went on a deep dive through their decade-long music journey. It’s safe to say that we’re obsessed.
To new listeners, we’d best describe The Warning’s signature style as one of electric emotion, addictive bass and gut-punching hooks. As for standout songs, MORE, S!CK and Automatic Sun are our favourites from their latest album.
No strangers to the stage, we learnt that the band have performed alongside icons of the rock genre, from Muse, Guns N’ Roses and Royal Blood to The Pretty Reckless and Three Days Grace.
And you’ll be pleased to know that The Warning soon embark on the European leg of their Keep Me Fed Tour, starting July 5th…
…before rocking across North America from August 30th. Tickets for some shows are still available online, but you should grab them quickly! As always, make sure to follow The Warning so you don’t miss out on any updates.
To listen to the rest of the band’s discography, head to Spotify here:
And thank you to °1824 for inviting us to VoiceNoted’s first ever Press Conference!
